State Bank of Cross Plains Testimonial Videos
Using guidelines for both Hy-Vee and The Chiefs, I worked with two art directors on several out-of-home campaigns for different events.
Made as part of a team at The Meyocks Group.
State Bank of Cross Plains is a small, local bank working hard to make big changes for their clients. When it was time to document some testimonials for some of those amazing clients, 2022 was going to look a little different.
We came up with the idea of taking their stories and creating an engaging storybook style, complete with illustration and narrator. By conducting pre-interviews, day-of interviews, cutting scripts, and writing the narrator, I worked closely with our video editor to create these personable, emotional videos. If you listen closely, you might even recognize the narrator–that’s right, I also hit the studio to record the narrator’s VO.