Working at Sprint headquarters, I was charged with writing for hundreds of email and SMS campaigns sent to millions of people as well as adjoining web pages. Working with a team of designers, writers, and producers, we managed to create work garnering over twice the open and click-thru rate compared to when the work was being done by a third-party agency.

I was specifically the lead writer for Samsung devices and launches and oversaw the email launches for both the Samsung Galaxy 8 (S8 & 8 Plus) and Samsung Galaxy 9 (S9 & 9 Plus).

Partnered with a web designer and producer, we created and maintained numerous campaigns weekly and monthly adhering to brand regulations.